Content Creation
Travel & Hospitality
At Techne Agency, we specialize in content creation for luxury travel and hospitality. We produce, design and commission content for social media placements. In addition we lead paid advertising on social media platforms and Google to enhance your brand’s online visibility and drive significant business results. Our approach is data-driven, creative, and tailored to meet your unique business objectives.
One & Only Aesthesis
Dolli Athens
Zuma Mykonos
The Outpost Al Barari, Qatar
THE BRIEF: 10+ Content Pieces for Social Media to increase account reach and followers.
WHAT WE DID: We paired influencers with content creators to stay at the property, share content and produce high quality videos to be used on brand accounts.
RESULTS: We garnered new talent endorsement and an increased reach from the influencers’ audience, with 1.2m+ accounts reached. Content was produced by our experts and shared on the brand accounts in order to elevate the social media accounts for new viewers.
675K+
VIDEO VIEWS
1.2M
ACCOUNTS REACHED
30K
SHARES
80%
OF EU TIKTOK
50%
OF UK TIKTOK
90M
IMPRESSIONS
Visit Greece
THE BRIEF: Greece global advertising campaign for the Ministry of Tourism.
WHAT WE DID: Supported the Ministry of Tourism on the production of their Global Ad Campaign. Consulted on the media plan for UK, EU & US social ads.
RESULTS: Reached 80% of TikTok audience in EU with our ad campaign.
91K
Followers
16K
AVERAGE REEL VIEWS
10K
SOCIAL LINK CLICKS
Ceresio 7, Milan
THE BRIEF: Manage Ceresio 7 social media accounts to increase engagement and grow its audience in IT.
WHAT WE DID: Created an integrated strategy for Instagram & TikTok with a focus on its luxury amenities, service and F&B outlets. We partnered with top tier talent in IT to organise visits and increase membership purchases.
RESULTS: Increased audience by 50K in 5 months and established a growth strategy using reels.
45%
BOOKINGS INCREASE
2M
CUSTOMERS REACHED
20
AD UNITS PRODUCED
DPH World, Luxury Hotels in Santorini
THE BRIEF: Increase booking requests for Santorini’s luxury resorts.
WHAT WE DID: Created a multi-funnel campaign including social media ads, website booking page development and email marketing to target US frequent flyers who want to visit Greece.
RESULTS: Increased bookings by 45% in Q4 2023. Reached 2M customers with our ads and email marketing campaigns.
Tailored Social Media Content
Create engaging and shareable posts specifically designed for platforms like Instagram, Facebook, TikTok, and LinkedIn to enhance your brand’s online presence and engagement.
Lifestyle Photography
Create high quality and engaging lifestyle images that highlight your offerings and showcase them in real-life scenarios, enhancing their appeal.
High-Quality Video Content
Produce professional videos from concept to final edit, including promotional videos, product demos, and corporate videos that effectively communicate your brand’s message.
150K+
VIDEO VIEWS
400
SAVES
4
HQ PIECES OF CONTENT
FlyBlade, New York
THE BRIEF: FlyBlade Hamptons trips.
WHAT WE DID: Partnered with FlyBlade to promote their hydroplanes and private jets from New York City to the Hamptons.
RESULTS: Story telling with content creators. Highlighted the lounge experience as well as the ease of flying with FlyBlade. Generated 4 high quality content pieces for social and website.
100+
WEBSITE REQUESTS
150K
WEBSITE VISITS
980K
VIDEO VIEWS
Amanzoe, Greece
THE BRIEF: DPH World x Amanzoe
WHAT WE DID: Partnered with DPH World and Amanzoe to create a series of content pieces that promote the USPs of the property and location. We used Google and Meta ads to promote the content to our target audience in US.
RESULTS: 100+ new inquiries via the website for luxury stays in Greece.
Custom Audience Building
We create precise audience segments based on demographics, interests, behaviors, and geographic locations to ensure your ads reach the right people.
Ad Campaign Management
From ad creation to optimization, we manage your social media campaigns to maximize ROI and achieve your marketing goals.
Performance Analysis
We provide detailed reports and insights to measure the success of your campaigns and refine strategies for continuous improvement.
Ad Creation and Design
Our team of skilled designers and copywriters craft visually appealing and compelling ads that capture attention and drive engagement. We focus on creating content that resonates with your target audience and aligns with your brand’s voice.
A/B Testing
We perform A/B testing on various ad elements such as visuals, copy, and call-to-actions to determine the most effective combinations and continuously improve performance.
Audience Retargeting
We implement retargeting strategies to re-engage users who have interacted with your brand but have not yet converted, increasing the chances of driving them back to your site and completing a desired action.
Lead Generation
Capture high-quality leads through targeted social ads, focusing on specific demographics and interests to attract interested prospects.
Increase Sales
Drive sales with data-driven social media ads, optimizing campaigns to reach the right audience and maximize conversions.
New Customers
Grow your customer base by using precise targeting and retargeting in social media ads to introduce your brand to new audiences.
Keyword Research
Identify high-performing keywords that your potential customers are searching for.
Ad Creation
Develop compelling ad copy and visuals that capture attention and drive clicks.
Campaign Optimization
Continuously monitor and adjust your campaigns to ensure optimal performance and budget efficiency.
Remarketing Campaigns
Utilize Google’s remarketing tools to target previous visitors with customized ads, encouraging them to return and convert.
Ad Extensions
Implement ad extensions to provide additional information and improve your ad’s visibility and click-through rate, such as site links, callouts, and structured snippets.
Analytics & Reporting
Track key metrics and provide actionable insights to help you understand your ad performance and make informed decisions.
